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Creative Juices
Inventing a drinks brand
TV
Task
Create a drinks brand.
Idea
Creative Juices marketed to "creative types" that help give back to artistic communities.
Brand
Funky, colourful and celebrating art.
Packaging design

Glass bottles displaying different artists, a fact about them and a challenge to get the drinker to be creative.




Opportunities

Creative Juices run competitions where artwork, music, films and designs can be submitted!
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The winners will feature on limited edition bottles.
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Eventually, exhibitions of the winners work and bottle designs will showcase the artists that won and give them the recognition they deserve.
Partnerships
Creative Juices will partner with museums, galleries, studios, etc.
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If customers collect all bottles from a collection, they receive discounts & rewards!
Yasmin Spencer (art direction)
Zia Potgieter (copy)
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