Creative Juices

Inventing a drinks brand

Task

Create a drinks brand.

Idea

Creative Juices marketed to "creative types" that help give back to artistic communities.

Brand

Funky, colourful and celebrating art.

Glass bottles displaying different artists, a fact about them and a challenge to get the drinker to be creative.

Creative Juices run competitions where artwork, music, films and designs can be submitted!

The winners will feature on limited edition bottles.

Eventually, exhibitions of the winners work and bottle designs will showcase the artists that won and give them the recognition they deserve.

Creative Juices will partner with museums, galleries, studios, etc.

If customers collect all bottles from a collection, they receive discounts & rewards!