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Innocent
Awareness for LGBTQ+
Problem
Discussions, assumptions and labelling can be upsetting for people questioning.
Insight
All people regard themselves as people first and not labels!
Idea
The More Than A Label campaign creates understanding and acceptance of LGBTQ+ terms but with the main message of individuality, so no one has to feel boxed in by a label.








Label generator on website will generate fun and random labels for kids



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